Kinh nghiệm: Hơn 2 năm kinh nghiệm
Yêu cầu bằng cấp: Cử nhân
Số lượng cần tuyển: 0
Hình thức làm việc: Toàn thời gian cố định
Chức vụ: Giám Đốc
Yêu cầu giới tính: Không yêu cầu
* Content Head expectations:
- Translating the Maison company vision and business goals into content campaigns that work within coherent traditional and digital marketing strategies with clear integration touch points to existing marketing activites
- Devising strategies to drive online traffic to the company’s website and any other owned digital assets that the company may develop
- Managing the content across all performance and non-paid marketing channels to generate leads/interest/awareness on a case-by-case basis
- Execute marketing campaign strategy and content development and delivery across multiple web sites and other digital channels
- Improving the usability, design, content and conversion of the company and brand social page
- Evaluating customer research, market conditions and competitor data
- Managing online brand and product campaigns to increase brand awareness
- Quarterly content audit of performance vs. budget as well as the creation of coherent marketing plans for the next quarter drawing from gained data and experience
- Apply expertise to demonstrate how digital communications can improve the reach and enhance effectiveness of marketing campaign content.
* People Expectations:
- Manage and work with all Content Writer in content team to build good content for all company’s social page
- Build & maintain influential & productive working relationships with the team to influence their performance positively
- Manage underperformance in a timely & appropriate way
- Create a positive team spirit & support other team members
- Network & build relationships internally & externally to deliver commercial outputs
- Take ownership for issues & results
- Manage your own time to ensure deadlines are met & actions are followed up & completed to a high standard
- Demonstrate an aptitude for working well under pressure
- Demonstrate an ability to manage multiple priorities & remain focused on the key goals
- Perform other tasks as assigned by Manager/ Director/ CEO.
- Bachelor’s or Master’s degree in marketing, Journalish or relevant other subject.
- Strong interest in fashion retail and at least 2-3 years of experience within the fashion industry.
- Experience in ecommerce, oversight and management of digital marketing campaigns across multi- channels.
- Track record of building scalable content marketing campaign strategies and executing strategies with passion, precision and excellence.
- Strong understanding of current online marketing concepts, strategy and best practice.
- Excellent communication skills, written and verbal, across all organizational levels.
- Good operational and process orientation.
- Experience in project management and organizational abilities
- Creative thinker who can generate innovative ideas and solutions and partner effectively with marketing and other creative teams.
- Previous experience in a similar lead content role
Người liên hệ:
Địa chỉ: Tầng 3, Tòa nhà Phú Điền, Số 83A Lý Thường Kiệt, Phường Trần Hưng Đạo , Quận Hoàn Kiếm , Hà Nội , Việt Nam
Hạn nộp hồ sơ: 01/01/1970